AdBrite: A PPC Up-And-Comer

Writing by Brick Marketing on Tuesday, 22 of January , 2008 at 9:31 am

AdBrite isn’t new to PPC advertising, but they are coming up in the world.

For advertisers, features include the ability to choose your ad formats (text, banner ads, or full page), targeting features that include real-time traffic estimators, online ad creation feature, and conversion tracking. For publishers, you can choose your own ad formats - again, text, banner, or full page - recruitment of your own advertisers through your website, and the ability to review potential advertisers before their ads go live on your website.

AdBrite is not expensive. You can get relatively low bids on your ads. If there is a downside it is that there may not be enough advertisers in your niche. You have the ability to choose advertisers across a broad spectrum or keep it limited to your niche specialty by focusing on certain keywords. If you choose the latter and there aren’t enough advertisers then the ads that appear on your site are “Advertise Here” type banners that allow you to recruit your own advertisers. You can even set bid or flat fee prices for the ads.

AdBrite offers you one more option for PPC, but I’d still start with Google.

Category: PPC Launch

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