Improved Reporting Capabilities At Microsoft AdCenter

Writing by Brick Marketing on Thursday, 1 of November , 2007 at 10:16 am

Following in the wake of the last two blog posts on Microsoft AdCenter upgrades, today we’ll cover some improved reporting capabilities. These changes include:

• Access up to 20 of your reports more easily
• View graphs and other details for each recent report more quickly
• Download reports as zipped CSV (comma-separated values) files
• Access saved report templates
• Create new reports easily

Microsoft AdCenter will now allow you to create customized reports. You can choose the accounts that you want to customize and do it quickly and easily. Microsoft AdCenter customization allows you to select specific columns and values to display, reorder columns with drag and drop, filter values to surface the data you want to see. You can also schedule automatic reports by e-mail, which will be sent to your inbox and to the inbox of any others that you specify.

Finally, the new changes at Microsoft AdCenter will allow you to interact with reported data more easily. You can view multiple graphs with a single click, view new details like Totals and Averages, and use advanced filtering.

All in all, Microsoft AdCenter is improving its user experience. Though some of these changes may seem trivial or small in comparison to what Google or Yahoo! have done, they are a big step for Microsoft AdCenter.

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Category: Microsoft Ad Center

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