Increased Conversion Options At MSN adCenter

Writing by Pay Per Click Journal on Wednesday, March 18, 2009 Comments Off

MSN adCenter pay per click advertising network is always trying to improve its service for advertising. They’ve recently announced that they are rolling out new options for conversion counting. Here are the three conversion options and how they can benefit you:

  • One Conversion – Suppose you just want to count one conversion click per user visit. You can do that and you don’t have to do much to make it happen. In essence, you only count the first conversion from a visitor that clicks through to your site.
  • One Conversion Per URL – What if you want to count conversions for each page of your website? This is the option that you’ll choose and it can provide you with some useful tracking benefits as well. Works real well for tracking conversions on dynamic URLs.
  • All Conversions – If you want to count all conversions on all of the pages of your website, this is your best option. The problem is, you could be counting duplicates if you don’t do it right. In that case, one of the other two option might be better for you.

To learn more about your conversion options at MSN adCenter and to find out how to change them, visit the MSN adCenter Blog.

Comments Off                      Category: Microsoft Ad Center                      

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