PPC Launch: Now Is The Time To Launch That New Campaign

Writing by Pay Per Click Journal on Tuesday, November 20, 2007 Comments Off

You may be too late for any new SEO efforts, but you’re just in time for new pay per click advertising campaigns.

According to the Google AdWords Retail Industry Newsletter, 117 million online shoppers spent $33 billion last year at Christmastime. That was a 21 percent increase over 2005 and it’s highly likely that more people will spend more money this Christmas than last. The newsletter also reports that the heaviest online days for shopping last year were December 13, December 11, and December 4. All this means that online advertisers are approaching the best time of the year to start their new pay per click advertising campaigns. There’s no time better than now.

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