Close Loop Marketing has announced four pay per click tools for beta testing and they look pretty cool. A quick survey of the tools:
- Keyword Wrapper - Enter your list of keywords and choose broad, phrase, or exact match and let the keyword wrapper add the quotations and brackets for you. All you need to do is copy/paste your keyword list into your pay per click campaign box at Google, Yahoo, MSN, or PPC provider and you’re all set. No longer will you have to spend an hour going through your entire list to add the quotation marks and brackets. Nice tool.
- Keyword Cleaner – Work a lot of clients? Have long lists of keywords? Enter your list with bids and other extraneous information then click Generate Results and the keyword cleaner will strip away everything you don’t need, leaving you with just your keyword list. Clean and easy.
- Keyword Geotargeting – Want to make sure you’re hitting every market you can? This is a very helpful tool if you target large areas with a lot of zip codes, neighborhoods, suburbs, etc. You enter your list of geotargeted keywords the Keyword Geotargeting and Wrapper Tool spits out your bona fide list of geotargeted keywords. Super nice.
- Keyword Permutations – The Keyword Permutations and Wrapper Tool will take your list of keywords and analyze it to see if you’ve covered all the bases. Did you get every possible misspelling? Are there any variations of keywords and phrases that you left out? This tool will catch them for you.
Nice tools. And they look like a lot of fun too.

Great post, thanks for the tools. I absolutely be using these.